The SROV, simulated regular operational flights with
launch operator Southwest Airlines in late 2016, uncovered potential
niggling issues with areas such as fault isolation manuals. Other risk
areas, such as the ONS that monitors hardware and software for anomalies,
were mitigated by introducing the server earlier on the standard 737NG.
Now in operation with 28 airlines, the MAX is used on a wider variety of
routes than any previous member of the 737 family. This is largely
because operators such as Lion Air and Norwegian are taking advantage of
its 20% fuel-burn and 500-nm-range improvement over the 737NG,
particularly on longer routes not possible with the earlier generation.
Yet, even though Boeing touted the extra range and endurance as a key
selling point of the MAX, the manufacturer appears to have been taken
aback by the speed with which some of the operators have pushed the
737-8, in particular, into service on extended missions.
“I think the ability to use them over the North Atlantic, and how Norwegian
has flown the airplane, has been a little bit of a surprise, as quickly
as they’ve deployed it on a number of new routes,” says Tinseth. “What I
was also a little surprised by, frankly, was how our customers in
Southeast Asia have flown the airplane . . . opening up new markets in
the Middle East, flying to Japan immediately. We are not six years into
the program, and it has opened up 180 new routes, like the 787, but we
are having some of that same kind of effect,” he adds.
“We have over 4,500 orders and are fast approaching [our] 100th customer.
We are at 98 and counting, so we are getting the depth and breadth of the
market that we were expecting and, to some extent, I think we are
exceeding our expectations,” says Tinseth. Of the airlines accepting the
MAX, 28 are “first-of-kind” operators, representing an average new
operator almost every two weeks.
Norwegian is the one airline that is not only using the MAX to replace
older aircraft but also to expand its business model. The carrier is
flying the aircraft on transatlantic services between secondary cities.
“The routes have been very well received by customers on both sides of
the Atlantic,” says Chief Commercial Officer Thomas Ramdahl. “Not only is
the experience of flying long-distance in a brand-new modern cabin
appealing, but the efficiency of the MAX has allowed us to grow the
operation. We are already increasing frequency on some routes this
summer, including a new double-daily service from Dublin to New York in
response to the strong demand seen on the route. We have already
announced more 737 MAX flights from Edinburgh, [Scotland], and Shannon,
[Ireland], this winter, too.”
While Norwegian is increasing 737 capacity on transatlantic routes, it is
also already changing its MAX route network. In the upcoming winter
timetable, it is dropping routes from Shannon, Edinburgh and Cork,
Ireland, to Providence, Rhode Island, from Belfast, Northern Ireland, and
Bergen, Norway, to New York Stewart International Airport, and from
Edinburgh to Hartford, Connecticut. It is moving capacity to the
Dublin-New York, Dublin-Providence, Edinburgh-New York and Shannon-New
York markets. The airline has not yet decided whether it will resume the
dropped services next year.
Ramdahl says that “despite taking delivery of the aircraft slightly later
than planned, we have managed to successfully integrate the 737 MAX
aircraft into our operation, and it continues to fly according to plan.”
Norwegian has 110 737 MAXs on order and will use the aircraft on long-
and short-haul routes.
North American carriers that are longtime 737 operators are seeing
benefits in their new MAX-family aircraft and taking advantage of them in
their networks. United Airlines put its first 737-9s into service at the
beginning of June, concentrating them on routes out of its Houston
Intercontinental hub. Among the first United 737 MAX routes is its
2,340-nm Houston-Anchorage, Alaska, run, a seasonal market that formerly
relied on Boeing 757s. The carrier has 161 MAX-family aircraft on order
and has plugged in a 14% fuel savings over its 737NG fleet, which
includes -700s, -800s, -900s and -900ERs.
Air Canada is using some of its 737-8s to upgrade routes between Canada
and several Hawaiian destinations from Boeing 767s flown by low-cost
carrier subsidiary Rouge this winter. The carrier, which has 61
MAX-family aircraft on order—50 -8s and 11 -9s—also will use them in
several international markets, including Keflavik, Iceland, Dublin and
Shannon, this summer. The carrier in April announced a change in its 737
MAX-family delivery schedule, moving five deliveries to 2020 from 2021,
and deferring 11 others “up to 36 months,” Chief Financial Officer
Michael Rousseau says.
Air Canada CEO Calin Rovinescu says the moves reflect the firming up of
several uncertainties in place when it booked the 61-aircraft order.
Among the changes since: an order for Bombardier CS300s and a decision to
sell 25 Embraer 190s.
“These changes are to give us maximum flexibility to bring the 737 MAXs
in at a time [when] we can use them most effectively and we can drive the
best business case,” Rovinescu says. “We don’t want to be inundated with
aircraft at times [when] we can’t use them, and we don’t want to be short
of aircraft at [high-demand] times.” Air Canada plans to be operating 18
MAXs by July 1.
The carrier’s chief rival, Calgary, Alberta-based WestJet, will make the
737-8 the centerpiece of its narrowbody fleet. The carrier has committed
to a total of 55 MAX-family aircraft, including a mix of -8s, -9s and
10s. It has six -8s in service, with the first joining its fleet last
November.
“Schedule reliability started off well with results being over our
initial target line of 98.2%,” the carrier reports. Following a slight
decline in early 2018, the fleet “is now back on target.” The fleet’s
completion factor is “strong,” the carrier adds, “well above” its target
of 98.9%.
WestJet says Boeing’s aftermarket support has been generally solid,
although spare parts inventory “in some case has been a challenge” due to
limited initial availability. “Those challenges include where the
manufacturer has deemed parts as ‘management controlled,’ where limited
supplies were made available and additional inventory released when an
aircraft is [on ground] (AOG),” or grounded while awaiting spare parts.
Like other MAX-family operators, WestJet is using its newest 737s to
stretch its network. Among the -8’s routes are Halifax, Nova
Scotia-London Gatwick Airport, which started April 30, and Halifax-Paris,
which launched May 31. “We are evaluating other longer-haul services
enabled by the MAX and out of range of our existing NG fleet,” the
carrier says.
“The route performance has been as expected.” WestJet adds. “Feedback
from pilots has been positive regarding low noise levels in the flight deck
and cabin (which helps reduce fatigue) as well as increased fuel
efficiency.”
In Europe, TUI Travel is growing its MAX fleet rapidly. TUI has five
737-8s in service, the first of which arrived in January. Four more are
due for delivery in November and December, and TUI plans to take an
additional 14 before summer 2019.
“Entry into service has been very smooth,” says TUI fleet planning
director Tom Chandler. The delivery process itself was “less smooth than
expected,” but ultimately all of the aircraft arrived as scheduled.
The five MAXs burn about 16-17% less fuel per seat than the 737-800s the
company has been flying on typical missions. Chandler has heard positive
feedback from pilots about the good handling of the aircraft and the
larger screens, although the engine start “is a little slower than on the
NG,” Chandler says. Flight attendants appreciate the lower noise level in
the cabin. The dispatch reliability is “very good,” and TUI has not had
any serious issues, apart from a component failure that Chandler
describes as “bad luck.”
TUI’s airline affiliates operate the -8 in an 189-seat configuration; 42
seats have extra legroom at a 32- or 33-in. pitch. The aircraft therefore
have the same capacity as the -800s they replace. But TUI also plans to
use the MAX to replace its fleet of 221-seat 757-200s. For that purpose,
it has converted the order to include 18 737-10s, which are to arrive
from late 2020 onward.
The 737-8s currently operate average sectors of little more than 3 hr.,
according to Chandler. They have not yet been deployed on longer routes
than the -800, but TUI is looking at taking advantage of the additional
range capabilities by adding more nonstop flying to the Cape Verde
islands, sectors in excess of 6 hr. depending on the origin. While the
757s will leave the fleet when the -10s come in, TUI plans to operate a
mixed MAX/NG fleet for the foreseeable future.
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